New Banner



Wink LogoWink, Inc. Releases Fourth Quarter, 2015 Indexed Sales Results

Pleasant Hill, Iowa March 15, 2016 – Fifty-five indexed annuity carriers participated in the 74th edition of Wink’s Sales & Market Report, representing 99.9% of indexed annuity production. Total fourth quarter sales were $15.5 billion. Fourth quarter indexed annuity sales were up more than 12.0% when compared to the previous quarter, and up over 30.0% when compared with the same period last year. “We not only hit a record this quarter, but also for the year!,” explained Sheryl J. Moore, President and CEO of both Moore Market Intelligence and Wink, Inc. She added, “Indexed annuity sales for 2015 were $53 billion! That tops last year’s record by over 13.0!”

Noteworthy highlights for the fourth quarter include Allianz Life as the #1 carrier in indexed annuities, with a market share of 14.5%. American Equity Companies continue to hold in the second-ranked position. Rounding out the top five carriers in the market are Nationwide, AIG, Great American Insurance Group, and Midland National Life. Allianz Life’s Allianz 222 Annuity was the #1 selling indexed annuity for the fourth consecutive quarter.

For indexed life sales, 46 insurance carriers participated in Wink’s Sales & Market Report, representing 94.9% of production. Fourth quarter sales were $541.5 million. When evaluating fourth quarter indexed life sales, results were up over 13.0% when compared with the previous quarter, and up nearly 9.0% when compared to the same period last year. “Like indexed annuities, indexed life hit a record for the quarter and the year! It looks like AG49 pushed indexed life more than 4.0% over their prior record sales,” exclaimed Ms. Moore.

Items of interest in the indexed life market this quarter include Transamerica maintaining the #1 ranked company in indexed life sales, with a 14.1% market share and Pacific Life continuing as the #2 carrier. National Life Group, Minnesota Life, and Lincoln National Life rounded-out the top five companies, respectively.

Transamerica Premier Financial Foundation IUL was the #1 selling indexed life insurance product for the eighth consecutive quarter. The average indexed UL target premium reported for the quarter was $8,640; an increase of more than 11.0% from the prior quarter.

wink PR 1

wink PR 2

For more information go to

About Wink
The staff of Moore Market Intelligence has combined experience of nearly four decades working with indexed insurance products. The firm provides services in speaking, research, training, product development, and marketing of indexed annuities and indexed life insurance. Their knowledge in product filing research and policy forms analysis, coupled with their unmatched resources in insurance distribution, give them the expertise to provide competitive intelligence that allows carriers to stay ahead of their competition.

Wink, Inc. is the company that distributes resources such as this sales report, along with the competitive intelligence tools AnnuitySpecs and LifeSpecs at

About Sheryl Moore
Sheryl J. Moore is president and CEO of this specialized third-party market research firm and the guiding force behind the industry’s most comprehensive indexed life and indexed annuity due diligence tools, AnnuitySpecs and LifeSpecs distributed by Wink, Inc. Ms. Moore previously worked as market research analyst for top carriers in the indexed life and annuity industries. Her views on the direction on the indexed market are frequently heard in seminars and quoted by industry trade journals.

Ms. Moore is the author of the quarterly Wink’s Sales & Market Report. Serving as the insurance industry’s #1 resource of indexed insurance product sales since 1997, this report provides sales by product, company, crediting method, index, distribution, surrender charge period, and more. Wink’s Sales & Market Report expanded to cover all fixed deferred annuity products in 2015.

You may also like...