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What LEGO Has to Do with Achieving Goals

AugSep2016-Clockadale

Like a lot of young kids exposed to “Star Wars: The Force Awakens,” my kids are fascinated and plainly put, obsessed. This obsession has carried over into the world of LEGO®—Star Wars blankets, calendars, books and plastic light sabers just don’t cut it.After putting together 9-10 of those 90+ piece Star Wars LEGO spacecraft kits, my kids decided it was time to graduate to the big time of Star Wars LEGO…the Millennium Falcon. All 1,329 pieces!
Now, for kids under eight, 90+ pieces seems manageable—it’s a small box, one bag of LEGO pieces, a skinny instruction book and a Dad who is just as excited as his kids to play with Star Wars LEGO.
But a LEGO box the size of a small flat screen from Costco, nine bags of LEGO pieces (a total of 1,329 pieces as a reminder) and an instruction book that could serve as a door stop for a Wells Fargo bank safe? Overwhelming!

After our big purchase at Target, we came home and went down to the basement, opened the box and dumped all nine bags of pieces onto the glass table. All three of my daughters looked stunned.
My seven-year-old’s response: “Dad, this will take forever!” Because all seven-year-olds are short on time.

My five-year-old’s question: “What do we do with all of these pieces?”

My three-year-old’s question as she begins to rip open bag #5: “Dad, is Chewbacca in this bag?” Apparently, finding Chewbacca would bring the world into balance.

Amongst the comments, I pulled out the instruction book—all 3/4 inches of it. Shock…and no awe.
Point is the reactions from my kids are the same as the reaction a lot of us have when we set big goals or someone hands us a quota that we think is impossible to achieve.

But, achieving your sales goals or quota should be approached like you are completing the 1,329 piece Millennium Falcon LEGO set—you don’t start by getting overwhelmed and randomly opening the bags of pieces.

Think of it like this, the LEGO instruction book is your Action plan for achieving your goals—you just have to have an Action plan.You start by opening the instruction book, no matter how thick it is, and your goal (building the Millennium Falcon) is broken down into phases (nine phases for the nine bags of LEGO pieces).

And, each of the nine phases or chapters of the LEGO instruction book are further broken down into very specific sets of steps. Meaning, each set of steps within each phase (or bag) in the LEGO instruction book show exactly which parts you need, how to put them together, and where the finished sub-assembly fits within the whole.

But, the first phase of building the Millennium Falcon is focused on the foundation, or in spacecraft terminology, the chassis (yep, just like a car). Then everything else in the instruction book builds off of the first phase or the first bag of LEGO pieces.

Think of it like this, the LEGO instruction book is your Action plan for achieving your goals—you just have to have an Action plan.

If you don’t have a plan for achieving your goals, plan on not achieving them.

And, the activities you need to execute each day to achieve your goals are the LEGO pieces. Some are bigger than others. Some you have to keep and execute and some (the really small pieces) can be compromised (i.e. my kids play with the little colored pieces that end up vacuumed into oblivion at the end of the week) and eventually done away with.

But trying to pack all of your activities into one day or one week is overwhelming and ineffective. Start with the foundation.

What are the key things you need to do to lay the foundation? Effective time blocking, skill development, prioritizing clients and prospects, etc.—phase one or bag one of building the LEGO Millennium Falcon.

Then determine what activities you need to pull together and execute, as well as in what order you need to execute them in order to achieve your goals or quota.

The only thing the LEGO instruction book does not tell you is when to finish building the Millennium Falcon. This timeline is completely up to you.

But you must have a timeline. Set a timeline for accomplishing each phase of your goals and then set timelines for executing each activity within each phase.

To find more success in your business and personal life, act like you are building a LEGO set.

LEGO®is a trademark of the LEGO Group of companies which does not sponsor, authorize or endorse this article.


JD Clockadale JD Clockadale, works with national and international sales teams to help sales representatives more effectively engage prospects and clients, and more importantly, increase both the size of their sales opportunities and their long-term revenue. JD started his career as a commission-only insurance representative with Prudential Insurance Company of America and is now a senior sales consultant with Aslan Training and Development, a Selling Power magazine Top 20 nominee. Learn more about JD and M.A.D. Time OwnershipTM at www.MADTimeOwnership.com.

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