Legacy Marketing Group® Joins Forces With Two New Carriers— Ameritas and American Equity
Petaluma, CA, January 18, 2017—Legacy Marketing Group® announced today two new strategic alliances that will significantly broaden its product offerings and bring more benefits to consumers looking for innovative ways to reach their retirement goals. The move will give independent marketing organizations (IMOs) associated with Legacy and their Producers access to an even wider variety of annuity products designed to meet virtually any client need.
“We are very excited to formalize these relationships with two of the most respected and dynamic organizations in the industry,” said Preston Pitts, Legacy President. “We are confident that the quality and diversity of our product portfolio will give the IMOs we work with a strong, unique platform to recruit and retain Producers, and that those Producers will be better positioned to help their clients plan for retirement.”
Ameritas and Legacy will introduce a new custom-designed proprietary fixed indexed annuity series that offers remarkable choice, flexibility, and growth potential for consumers. The new series, called FlexMark SelectSM, empowers consumers to design their own retirement path through the use of diverse crediting options, including a proprietary index, and income rider choices.
“Ameritas’ new alliance with Legacy is a great opportunity for us to gain access to Legacy’s proven marketing and distribution network,” said Tim Stonehocker, Executive Vice President – Individual, AIC and Retirement Plans. “In today’s competitive landscape, consumers are looking for annuities with options that balance performance, growth, guarantees, and flexibility. The product we’ve developed with Legacy meets all of those requirements and more.”
American Equity and Legacy will join forces to provide American Equity’s exceptional lineup of annuity products to Legacy’s nationwide distribution network. These products will allow Producers to provide a bigger array of products to consumers.
“Our new alliance with Legacy will enable us to showcase our products to a broader audience of Producers and consumers,” said Ron Grensteiner, President, American Equity Investment Life Insurance Company. “For nearly 25 years, Legacy has demonstrated its expertise in developing and distributing fixed indexed annuities, and we are very pleased to work with them. We each have a desire for growth and innovation, and this alliance will allow us to accomplish both.”
Moving forward, Legacy will continue to look for opportunities to bring flexible, consumer-friendly products to the market. “The relationships that we have forged over the years with our carriers and our IMOs have driven our mutual success,” said Niju Vaswani, Legacy Chief Marketing Officer. “That has given us a tremendous edge in innovative product ideas, business-building programs, and service improvements for consumers.”
About Legacy Marketing Group
Legacy Marketing Group works with respected insurance companies to design and market proprietary fixed indexed annuity products for the U.S. market. These products are sold exclusively through Legacy’s nationwide network of independent insurance agents.
Legacy Marketing Group
John Abbott, Marketing and Communications Leader, 800-395-1053, Ext. 6930
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